The Land Rover G4 Challenge is an exciting global adventure competition with driving at its core, run in support of the Federation of Red Cross and Red Crescent Societies.
The programme begins with a grueling series of selections and culminates in the three-week long Challenge Finals, when teams of two competitors from each of the 18 entered nations compete for victory. The Challenge Finals take place in some of the world's truly spectacular urban and wilderness locations and combine off-road driving with activities such as mountain biking, kayaking, climbing, orienteering and obseiling, all pitching competitor teams against each other in tests of driving skill, initiative, strategic thinking and physical fitness.
The Challenge brings to life Land Rover's adventurous spirit and demonstrates the breadth of capability of its vehicles. It is designed to be exciting, engaging and inspiring- and those qualities make it an excellent fundraising and awareness building platform for the International Federation of Red Cross and Red Crescent Societies (shortened to the International Federation). The event is designed with careful consideration to the environment at all times and is fully aligned with Land Rover's environmental commitment, ensuring all CO2 emissions are fully offset through Climate Care.